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Your customers walk through different buyer stages as they interact with your brand. These target customers come to your site in different ways. They first find your website, interact with your content, build trust, and later convert into customers. You need to map out their journey to help them as they walk through the buyer…

SaaS business is growing every day. More and more SaaS brands are opened every day. With an increase in market demand, the rate of competition in this industry is also rising. Research by Statista shows that the market share of the SaaS business has reached more than $158 billion. To keep growing your SaaS brand,…

Customer-centric marketing is a marketing approach designed to prioritize clients and place each specific consumer at the core of marketing structure and delivery. Learning about your customer behaviors is a great way to build your customer experience and deliver better services or products to your customers. Research by Walker shows that many brands prefer experience…

Do you know that video marketing is an increasingly growing trend for marketing businesses and you need a great video script to create converting videos? Research shows that 81% of businesses have incorporated video marketing into their marketing strategy. This is proof that videos are generating high ROI for businesses. However, do you know that…

Your website design plays a great role in your sales and ROI for your SaaS brand. The user interface of your website sparks potential clients’ interest in your services. That is why you need to get a theme from the best SaaS WordPress themes for your website to help your visitors navigate your website. This…

Do you know lead generation webinar can help you reach out to leads? Are you obsessed with converting leads to clients? Have you tried to host a webinar to help boost your conversion rates? This article will help you know to make your webinar a success. A benchmark report by CMI shows that  43% of…