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Youtube is one of the most visited social sites. This is supported by Statista research that shows that the site is among the top social sites. To reach more target customers you can take advantage of the site and run youtube ads for your brand marketing. Another research by Statista shows that brands are generating…

Trust is a very important element for your business success. Research by BigCommerce shows that 72% of trust brands with testimonies and positive reviews. That’s why customer testimonials matter very much for your business marketing. In this article we will discuss, the importance of testimonials, the different types of testimonials you can create for your…

You have your SaaS business running and are looking for ways to increase free trial conversions for your business. Then don’t worry. This article will give you great strategies to ensure the people who use your free trial for your business end up converting into return customers. Before looking at the strategies, let’s look at…

As a business social media campaigns are a great way to reach out to your target customers, engage them to your brand, earn their trust, and convert them into customers. However, getting leads that engage with your brand is one challenge many marketers face.  MarketingCharts report shows that 57% of marketers battle with this challenge…

You have done your business marketing and generated those leads who have converted into customers. You need now to onboard them to your business to make them retainer clients for your business. Do you know a poor onboarding process can ruin your efforts and affect your business revenue and growth? If not well onboarded you…

Video marketing is becoming one of the most popular marketing strategies for online brands. This is supported by the State of Inbound report that shows more brands are including videos in their marketing plans. Research by Cisco shows that over 82% of all internet traffic by 2022 will be from video content. Many brands are…